COM 100 Summer 2014

Semiotics

Tuesday, July 29, 2014 2:13 am

Signs and symbols, either obvious or subliminal, control our emotions and thoughts through the media today. Daily, we see and interpret different signs that rouse different emotions and connections in our mind. These signs, though our culture, have been assigned to different feelings that are passed to us through constant exposure. In other words, these signs are automatically assigned a meaning in our heads through our culture and media. Every sign or symbols portrays a specific meaning in our lives. Indexical signs have a direct relation with what they portray, symbolic signs have little or no relation to what they portray, and iconic signs share a resemblance to what they represent.

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