For Roland Barthes, Semiotics “was not a cause, a science a discipline, a school, a movement, nor presumably even a theory” because “it is an adventure.” Semiotics is all about signs, whether they are verbal or nonverbal. Barthes created two other words to go along with sign: signifier and signified. The signifier is the image we see, the signified is the meaning of this image, while the sign is the connection of the two. Charles Peirce, who developed the triadic model of the sign, also described three types of signs: symbolic signs, iconic signs and indexical signs. Symbolic signs “bear no resemblance to the objects to which they refer.” The surrounding culture has to establish the meaning of this object. An example of a symbolic sign is the bathroom symbol. Although it is universally known now, the image on the sign(a man or a woman) has no relevance to the actual meaning of it. Therefore, cultures had to establish the meaning of this symbol. Iconic signs are the exact opposite of symbolic signs because of the fact that these signs “have a resemblance with the objects they portray.” The fast forward button, for example, is an iconic symbol because it portrays the motion of moving forward using arrows pointing to the right. Lastly, indexical signs are those that “are directly connected with their referents spatially, temporally, or by cause and effect.” An indexical example is a rainbow, symbolizing that it just rained.